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How to Write a One-Page Business Plan

Dave Coleman • Apr 10, 2022

If you're wondering how to write a one-page business plan, read this.

The one-page business plan is basically a brief outline of a business's goals and objectives. The best one-page plans are focused on specific market niches, so you'll need to be a little more specific and targeted. A one-page business plan should focus on defining your product's uniqueness - not its price! Price is rarely a good differentiator, but it's important to make it clear to prospective customers.

The next step is to determine how you plan to generate revenue. While the financial section of a business plan isn't very detailed, it's essential to include it in the first draft. You'll also want to consider how you plan to reduce costs and identify any key partners you may need. In addition to analyzing your competition, the one-page plan should also detail the resources your business will need to stay afloat.

A one-page business plan should contain the financials of your business, which include gross sales and gross profit margins. You should also include details about selling, general, and administrative expenses. Your target customers and their needs will be your main focus in the one-page business plan. Ultimately, this plan will be a pitch for your business to potential investors or lenders. With a little planning, you can complete your one-page plan in under an hour.

While writing a one-page business plan, you need to avoid using too much space. Your objective is to attract potential clients or investors. The only way to do that is to keep it short and focused.

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The one-page format allows you to focus on what you need to do differently and what you're already doing well. Then, your focus shifts to defining your competitive advantage and the business's strengths and weaknesses.

A one-page business plan will make it easier for you to manage your business. You'll be able to keep the important elements in mind and eliminate the time spent deciding how to handle the details. In addition to saving you time, you'll be able to focus on defining your product or service and creating a business plan that is effective for your target market. One-page business plans will help you get your message across in a concise and effective way.

One of the most common templates for one-page business plans is called the Lean Canvas. This template uses nine building blocks to outline a business strategy, map existing business models, and manage a portfolio of different models. It was developed by Ash Maurya, an adaptation of the Business Model Canvas by Eric Ries. This template helps you deconstruct ideas into key assumptions. Its problem-solution approach is more appropriate for new businesses.

A one-page business plan is not intended to be an exhaustive document, so it's best to keep it as simple as possible. It's a compass for the future, a roadmap for your business, and a guide for your future development. It's also a handy checklist, so you can reference it again. So, if you're unsure how to start a one-page business plan, just follow the tips above.

In your short business plan, answer a few questions about your target audience. What problems will your company solve? What are its competitors' products and services? What threats do your competitors pose to your market? How will you stand out from them? Answer these questions in a straightforward, accurate way. As an example, Netflix has solved the problem of time and inconvenience. By delivering movies straight to customers' homes, this business model solved this problem for the consumer.

The title of your business proposal should pique the interest of the prospect. It should answer one vital question that they have, so make sure to create a title that appeals to the interests of the reader. Once a prospect is interested, they'll be more likely to read the rest of the document, and you'll have a much greater chance of winning the project. You might even be surprised by the response you receive!


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